Retail Management: A South African Perspective by Terblanche, N ed

ISBN 9780190412692

2nd edition

Publisher: Oxford 2016

502 pages

Soft cover

Retail Management second edition is a comprehensive introduction to traditional retail theory within the South African context.

Features

• South African examples that help students to relate theory within a familiar context
• Case studies that illustrate how theory is applied in a real world context
• Discussion boxes that allow students the opportunity to self-assess their understanding of the content covered
• A new chapter on online retailing
• A focus on ethics in retail management
• South African examples and advertisements that will be familiar to students and prepare them for the retail industry
• Additional exercises on quantitative aspects of retailing.