The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits By C.K. Prahalad

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ISBN: 9780131467507

‎Wharton School Publishing , August 2004

401 Pages , Hardback

Presents the theory that there are commercial opportunities in the poor nations of the world for private companies, and that companies can utilize this knowledge to make profits and at the same time fight poverty.