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Advertising, Promotion & other aspects of Integrated Marketing Communications by Andrews & Shimp
Marketing 7ed by Lamb et al
Global & Southern African Perspectives: Principles of Marketing by Kotler, P et al
Retail Management: A South African Perspective by Terblanche, N ed
Brand Management : A Southern African Perspective by Nicole Cunningham
Framework for Marketing Management by Philip Kotler (Author), Kevin Lane Keller (Author)
Marketing Communication: An Integrated approach 3rd Edition by Michael Cant and Lida Holtzhausen by
Consumer Behaviour Applications in Marketing 4th ed
Services Marketing: Integrating Customer by Valarie A. Zeithaml
Strategic Marketing by Douglas West (Author), John Ford (Author), Essam Ibrahim (Author)
Consumer Behavior and Marketing Strategy by. Paul Peter, and Jerry C. Olson
Marketing Research by Wiid, J and Diggines, C
The Future of Purpose-Driven Branding by David Aaker
Strategic Marketing: Theory & Applications for Competitive Advantage
Services Marketing A Contemporary Approach by
Agent of Influence : How to Use Spy Skills to Persuade Anyone, Sell Anything, and Build a Successful Business by Jason Hanson
HOW TO SELL ONLINE: THE EXPERTS' GUIDE TO MAKING YOUR BUSINESS MORE SUCCESSFUL AND PROFITABLE ONLINE by Holloman, Christer
Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition by Keller, Kevin Lane
The Code of Capital : How the Law Creates Wealth and Inequality by Katharina Pistor
The International Law on Foreign Investment by Sornarajah, M.
Reassertion of Control over the Investment Treaty Regime by Kulick, Andreas
The Formation and Identification of Rules of Customary International Law in International Investment Law by Dumberry, Patrick
Constitutionalizing Economic Globalization : Investment Rules and Democracy's Promise : Schneiderman, David
Principles and Practice of Social Marketing : An International Perspective : Donovan, Rob
Industrial Organization : Markets and Strategies by Belleflamme, Paul
STATED CHOICE METHODS : ANALYSIS AND APPLICATIONS by Louviere, Jordan J.
Commercializing Successful Biomedical Technologies: Basic Principles for the Development of Drugs, Diagnostics and Devices by Mehta, Shreefal S.
Integrated marketing communication by N. Van Heerden et.al
eMarketing by Rob Stokes
Strategic Marketing: theory and application for competitive advantage by Venter et al
Public Opinion, Democracy and Market Reform in Africaby Michael Bratton, Robert Mattesand E. Gyimah-Boadi